ASTANA MERCEDES-BENZ FASHION WEEK
Leading Kazakh fashion designers have showcased their cruise collections at Astana Mercedes-Benz Fashion Week. This is the third season of the prestigious international show that has taken place in the Kazakh capital. Five local designers have presented their novelties and four brands from France, Italy, Russia and Ukraine have showcased their collections. According to the organizers, this season is important for them because many foreign guests have come to the expo and are interested in the development of the Kazakh fashion industry.
AIMAN ALZO, CO-FOUNDER, ORGANIZER OF ASTANA MBFW:
- We are growing every year, that's why we are honored to hold this event as part of the expo. It is an opportunity for us to show the world that fashion exists in Kazakhstan, and it is actively growing in our country.
RUSLAN PANAMA, ART DIRECTOR, MBFW ASTANA:
- This season, we decided to shift our focus from local designers to international thereby helping our Kazakh fashion designers to learn from professionals, especially when locals constantly express their aspiration to grow.
Mercedes Benz Fashion Week is a prestigious platform that lets the Kazakh designers become recognizable not only in Central Asian region but also worldwide. Therefore, the event featured not only the fashion show but also master classes, business meetings between the fashion designers and buyers.